Pride’s work is centered around using purpose to unlock innovation. She is a Chief Consumer Officer at a fintech startup and a strategy consultant with over 18 years of corporate experience in multiple industries including Retail, FMCG and Financial Services.
Pride is also a Purpose Coach at the Branson Center of Entrepreneurship, where she guides entrepreneurs on designing business models for good and for profit. With her in-depth experience of corporates and entrepreneurship, she is continuously looking at ways to unlock opportunities for innovation through repurposing what we already have.
Her passion for the growth acceleration of women professionals and entrepreneurs led her to volunteer as Director at SheSays, the only global network for women in advertising and other creative industries. She is also an alumna at the Zanele Mbeki Fellowship for Female Leadership in Africa.
On the days in between, you will find Pride at sanctuaries of silence learning yoga and meditation; wherever women gather, laugh and eat; or punching through life’s barriers in boxing classes. She’ll be delivering her talk about how corporates can ignite the startup boom needed to reboot the economy, by reimagining their role as business accelerators.
We asked Pride a couple of questions to help you get to know her, before she takes the TEDxCapeTown stage.
Your number one reason for wanting to give a TEDx talk this year.
I sat with this idea for years, until the urgency for a solution like this appeared. I am sharing with the hope of seeing positive change in our approach to business innovation and to save my country's economy. It was no longer okay to keep my idea inside when others could expand on it and create real value.
Any favourite TED/TEDx talk? If so, please mention it here.
What's your X? AKA: What's something you're really great at?
I bring clarity to any chaos. Calmly so :)
Which fictional character do you wish you could meet?
If you could sing a duet with anyone, who would that be?
Anyone who can sing because shoo! I must have been in the bathroom when they were handing out that talent (vocals).